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Institute Information

Director of committee

HomeInstitute InformationDirector of committee
Lee, Hoon
  • Hanyang University
  • Director of Tourism Research Institute (Director of Happiness Travel Research Center (HTRC))
  • Research Interests : Sustainable tourism/Eventㆍfestival, Alternative Tourism/Cultural Tourism/Leisure
  • Contact : 02-2220-0863
  • E-mail : hoon2@hanyang.ac.kr
Education
1997.08 - Ph.D. Leisure StudiesTourism, Pennsylvania State Univ. USA
2008.08 - Visiting Scholar, George Mason Univ. USA
1992.08 -  M.S. School of Tourism, Hanyang University, Seoul, Korea
1989.02 -  B.S. School of Tourism, Hanyang University, Seoul, Korea
Social Activities
2021.03 ~ Present - President of the Tourism Sciences Society of Korea
2021.01 ~ Present - Dean of Graduate School of International Tourism, Hanyang Univ.
2017.01 ~ Present - Committee President of Tourism Industry Forum
2013.03 ~ Present - President of Seoul Tourism Certification Accreditation   Committee
2006.08 ~ 2007 - Ministry of Culture, Sports and Tourism Policy Advisory Committee
2015.03 ~ Present - Ministry of Oceans and Fisheries Policy Advisory Committee 
2005.02 ~ Present - Seoul Tourism Policy Advisory Committee
2020.08 ~ Present - Ministry of Foreign Affairs Policy Advisory Committee
2017.08 ~ 2017 - Committee President, Korea-Japan Cultural and Human Exchange Promotion TF Research Project(Ministry of Foreign Affairs)

2018 ~ Present - Director of Seoul Tourism Organization

2019 ~ Present -  Director of The Korean Cultural & Arts Centers Association

2013 ~ 2019 - General Director of Uijengbu Music Theatre Festival

 
Awards & Honors
1999, 2000, 2012, 2016, 2017, 2018, 2020 - Best Paper Awards, The Tourism Sciences Society of Korea
2019 - Distinguished Paper Award. BITE 2019 International Conference, Japan
2007 - Best Professor Award. Hanyang University
2004 - Ministry of Culture, Sports, and Tourism Minister's Commendation, Ministry of Culture, Sports and Tourism
2020 - Best Research Award. Ministry of Education
2017 - Mayor of Seoul’s Commendation, Seoul Metropolitan Government
2012 - An Exemplary Social Science Research in a Decade, National Research Foundation of Korea
2012 & 2017 - Korea Tourism Organization's Testimonial, Korea Tourism Organization
2008 & 2012 - A Future Leader for South Korea, Sisa Journal (The Magazine)
2004 - Best Paper Award, The Korea Academic Society of Tourism and Leisure
 
Publications and research (252 academic publications and presentations, 109 academic research projects)

Lee, H.(2006). The structure system model of lived festival experience. Journal of Tourism Studies, 30(1), 29-46.

Hwang, H. J., & Lee, H.(2013). The construct of the fairness-oriented tourism and its implications, by taking a view of the theory of justice. 

Journal of   Tourism Studies, 37(5), 71-92.

Lee, H., & Lee, H.(2018). The relationship between restorative environment and self-determined motivation in an outdoor recreation context: Focused on mountaineering. Journal of Tourism Studies, 42(6), 233-252.

Kim, S., Hwang, H., & Lee, H.(2018). A phenomenological study on experiences of social network(SNS) leisure activity: Focusing on women in their twenties. Journal of Tourism Studies, 42(3), 11-31.

Kim, J., & Lee, H.(2017). An analysis of social interaction between disabled people and volunteers based on tourism. 

Journal of Tourism Studies, 41(3), 219-245. Kwon, J. W., & Lee, H.(2016). 

How does Tourists’ happiness be sustained?: The meanings of travel from the viewpoint of hedonic adaptation. Journal of Tourism Studies, 40(5), 165-182.

Choi, I. S., & Lee, H.(2014). What makes recreationist to continue to participate an adventure recreation?:

Focused on the Relationship between Flow and Addiction. Journal of Tourism Studies, 38(6), 143-166.

Lee, Y., & Lee, H.(2007). The Typology of consume-behavior of lived festival experience on a performing art festival: 

the Chuncheon International Mime Festival. Journal of Tourism Studies, 31(3), 245-267.

Choi, Y. H., & Lee, H.(2006). Perceptions and cluster characteristics of residents based on distance effects and social representation theory: 

Public  show-caves. Journal of Tourism Studies, 30(2), 161-180.

Lee, H. & Greafe, A. R. (2003). Crowding at an arts festival: extending crowding models to the frontcountry, Tourism Management, 24(1), 1-11.

Lyu, S. O., Oh, C. O., & Lee, H.(2013). The influence of extraversion on leisure constraints negotiation process, Journal of Leisure Research, 45(2), 233-252.

Lyu, S. O., & Lee, H.(2013). Market Segmentation of Golf Event. Spectators using leisure benefits. Journal of Travel & Tourism Marketing, 30(3), 186-200.

Hakeem, AE. & Lee, H. (2018). Understanding muslim visitors’ attitudes towards Korean street food. 

International Journal of Tourism Sciences, 18(3),  215-235.

Shin, H., Lee, H., Perdue, R. R. (2018). The congruity effects of commercial brand sponsorship in a regional event.

 Tourism Management, 67, August. 168-179.